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Kenzo Power PF Edp Vapo 75ml

£9.9£99Clearance
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This extroverted Eau de Toilette is for a woman who dares to be different; unfazed by society or the norm, her need for exhilaration and enthusiasm acts as a magnet to all. The KENZO WORLD perfume complements her wild side. Its vivacious aroma and mischievous personality are the perfect match for her adventurous aura."

Maybe the most unexpected in the line is Kenzo World Powerby Kenzo a Woody Aromatic fragrance for women launched in 2019. The nose behind this fragrance is Jerome Di Marino. Top note is cypress; middle note is sea salt; base note is tonka bean. The spotlight is on our #MyEscentual Fragrance Blind Trial line-up! Now that the results are out The Candy Perfume is sharing why they made it into our ‘ Best Fragrances of 2019’. For the Intense version, which came right between the original eau de parfum and the eau de toilette, as noted above, the brand came upon something which has retained a huge customer base in later years, namely the combination of an old "key note", that of plum (emphasized in classical fruity chypres due to the famous Prunol base), but aerated with modern aroma synthetics such as ambroxan and lots of vanillin. The result is a bit incongruous, as if a musky-woody is in drag: the sweeter elements overtake soon and there are no flowers to be smelled close by (not that there were much in the original, just saying). It's interesting that we come at the end with a scent that without deviating too much from the clean and abstract original, manages to smell odd and salty-sweet without claiming neither office, nor gym proclivities. It's quite a big presence in terms of sillage and lasting, well, power. The key note of the fragrance is Ambroxan: "Ambroxan gives the flowers the enticing quality that we need to forget them as such. It's a bit like the sfumato in the paintings of Leonardo da Vinci, when you juxtapose power. It acts like the fog, when the mist blurs the contours of things all around, and we only recognize their hazy outline."

KENZO World Power is an unconventional fragrance. It does not follow the rules and exists outside traditional olfactory families and gender lines (a man could easily wear this). It straddles the aquatic, oriental and floral genres, leaving one guessing as to what it is. Yes, it’s vanilla but airy – and yes, it’s evocative of saltwater, but it is not marine. So what is it? Well, it’s World Power, that’s what – a unique olfactory experience that is as bold and intriguing as any piece of KENZO streetwear. Kenzo World Eau de Toilette claims to portray excitement and allure with a fruity floral composition that features sparkling and powdery facets, intended for a joyful and playful woman and is presented in a powdery pink bottle of the signature, eye-shaped design as a 30, 50 and 75 ml Eau de Toilette. The all-seeing eye is a major imprint of the collection Kenzo World and alludes to "the force of the third eye and to spiritual protection from above," according to the Kenzo art-directors Humberto Leon and Carol Lim, who launched their stint at Kenzo with the concept of this very design. The advertisements hint at that very notion, emphasizing what look means, how we look at things. Kenzo World Eau de Toilette came out in January 2018, after the original Kenzo World from 2016 and Kenzo World Intense from 2017 but I'm putting it right under the original creation for reasons of compact reading: first the eau de parfum, then the eau de toilette version.

Making a collection of fragrances to follow one another is a hard riddle, a puzzle that comes almost immediately with the concept of a pillar fragrance. Companies trademark the names for the flankers as soon as they do for the main fragrance to be launched. This presents its own little problems.Already the first spray wipes my concerns aside, because Power develops a very subtle " power " - namely a very distinctive attraction. World Power Eau De Parfum is distinctive, different, and grows in depth and strength. The perfect partner to the confident audacious woman who likes to be that bit different and embraces variations to her scent collection! She wakes each morning, knowing that day can be different if she wants it to be, and it quite often is! KENZO is a graphic brand that has always boasted bold iconography, whether that be roaring tigers or gazing eyes. They are a house that creates contemporary streetwear that fuses the worlds of Paris and Tokyo. KENZO is unique, and unlike many luxury brands, it is relatively accessible, maintaining its level of desirability for the modern generation. Much like the brand Moschino, KENZO doesn’t take itself too seriously offering up a generously playful spirit that is hard to resist. The rather odd combination of something very sweet and syrupy with a somewhat herbal top note is probably owed to the much more successful concept of Mugler's Aura (also a 2017 launch but no doubt worked upon for much longer), and the rather less convincing to me Decadence by Marc Jacobs which preceded both fragrances by a 2 year frame.

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